Cookie Policy

This cookie statement is part of the DropIn Privacy Policy, reproduced here on its own page for easy reference. Read the full Privacy Policy for everything else we collect and how we use it.

Cookies and Tracking Technologies

Whenever you use our online services or apps, we use cookies and other online tracking technologies (which we will also refer to as "cookies" for the purpose of this Cookie Statement). Cookies can be used in various ways, including to make the DropIn website work, analyze traffic, or for advertising purposes.

What are cookies and online tracking technologies?

A web browser cookie is a small text file that websites place on your computer's or mobile device's web browser. These cookies store info about the content you view and interact with to remember your preferences and settings or analyze how you use online services. Cookies are divided into first party cookies (served by the owner of the domain — in our case, DropIn) and third-party cookies (placed on our domains by trusted partners that we have allowed to do so, such as social media partners, advertising partners, security providers, and more).

Cookies are also either session cookies (which only exist until you close your browser) or permanent cookies (which stay on your device after the browser is closed and have a range of lifespans). On the DropIn platform, we try to only serve permanent cookies that have a limited lifespan. However, for security reasons or in other exceptional circumstances, sometimes we may need to give a cookie a longer lifespan.

Along with cookies, we also use tracking technologies that are very similar. Our website, emails, and mobile apps may contain small transparent image files or lines of code that record how you interact with them. These include web beacons (also known as web bugs, tracking bugs, tags, web tags, page tags, tracking pixels, pixel tags, 1x1 GIFs, or clear GIFs), which are a tiny graphic image of just one pixel that can be delivered to your device as part of a web page request, in an app, an advertisement, or an HTML email message. They can be used to retrieve info from your device, such as your device type, operating system, IP address, and the time of your visit. They are also used to serve and read cookies in your browser or to trigger the placement of a cookie.

Scripts are small computer programs embedded within our web pages that give those pages a wide variety of extra functionality. Scripts make it possible for the website to function properly and can also be used for analytical or advertising purposes. Tracking URLs are links with a unique identifier in them, used to track which website brought you to the DropIn website or app. Software Development Kits (SDKs) are part of our apps' source code, used to analyze how the apps are being used or to send personalized push notifications.

How are cookies used?

Cookies are used to collect info including: IP address, Device ID, Viewed pages, Browser type, Browsing info, Operating system, Internet service provider, Timestamp, whether you have responded to an advertisement, a referral URL, and Features used or activities engaged in on the website/apps. They allow you to be recognized as the same user across the pages of a website, devices, between websites, or when you use our apps. Cookies are divided into three categories:

Functional cookies: These are cookies required for our websites and apps to function and must be enabled for you to use our services. Functional cookies are used to create technologically advanced, user-friendly websites and apps that adapt automatically to your needs and preferences, so you can browse and book easily. More specifically, these cookies enable our website and apps to work properly so you can create an account, sign in, and manage your bookings; remember your selected currency and language settings, past searches, and other preferences; and remember your registration info so you do not have to retype your log-in credentials each time you visit our website or app.

Analytical cookies: These cookies measure and track how our website and apps are used. We use this info to improve our website, apps, and services. More specifically, these cookies help us understand how visitors and customers like you use DropIn and our apps; help improve our website, apps, and communications; allow us to find out what does and does not work on our website and apps; help us understand the effectiveness of advertisements and communications; teach us how users interact with our website or apps after they are shown an online ad, including ads on third-party websites; and enable our business partners to learn whether or not their customers make use of any child care offers integrated into their websites.

Marketing cookies: These cookies are used by DropIn and our trusted partners to gather info about you over time, across multiple websites, applications, or other platforms. Marketing cookies help us to decide which products, services, and interest-based ads to show you, both on and off our website and apps. More specifically, these cookies categorize you into a certain interest profile based on the websites you visit and your click behavior, display personalized and interest-based ads both on the DropIn website and on other websites (known as retargeting), and integrate social media into our website and apps.

Non-cookie techniques — email pixels: We may also use techniques like pixels, which we do not mark as cookies because they do not store any info on your device. We sometimes place pixels in emails like newsletters. A "pixel"

is an electronic file the size of a single pixel that is placed in the email and loaded when you open it. By using email pixels, we can see if the message was delivered, if and when you read it, and what you click. We also receive this info about the push notifications we send you. These statistics provide us with feedback about your reading behavior, which we use to optimize our messages and make our communications more relevant to you.

What are your choices?

To learn more about cookies and how to manage or delete them, visit allaboutcookies.org or the help section of your browser. Under the settings for browsers like Internet Explorer, Safari, Firefox, or Chrome, you can choose which cookies to accept and reject. If you choose to block certain functional cookies, you may not be able to use some features of our services.

In addition to specific settings that we may offer on the DropIn platform and apps, you can also opt out of certain cookies. To prevent Google Analytics from collecting analytical data on certain browser types, visit the Google Analytics Opt-out Browser Add-on (only available on desktop). We always aim to work with advertising and marketing companies that are members of the Network Advertising Initiative (NAI) and/or the Interactive Advertising Bureau (IAB). Members of the NAI and IAB adhere to industry standards and codes of conduct, and allow you to opt out of behavioral advertising. Visit www.networkadvertising.org to identify NAI members that may have placed advertising cookies on your computer. You may also want to visit www.youronlinechoices.com or www.youradchoices.com to learn how to opt out of customized ads.

Your mobile device may allow you to limit the sharing of info for retargeting purposes through its settings. If you choose to do so, remember that opting out of an online advertising network does not mean you will no longer see or be subject to online advertising or marketing analysis. It just means the network you opted out of will not deliver ads customized to your web preferences and browsing patterns anymore. Some websites have "Do Not Track" features that allow you to tell a website not to track you. We are currently unable to support "Do Not Track" browser settings.

For questions about our cookie practices, contact us at team@dropin.care. Our cookie statement may be updated from time to time. If these updates are substantial, particularly relevant to you, or impact your data protection rights, we will get in touch with you about them.